Morovis is located in the northern part of Puerto Rico and has an area of 100.3 square kilometers (38.6 square miles). Some believe that the name of the towntown, founding: A group of vecinos that wanted to found a town had to grant a power of attorney to one or more other vecinos to represent them before the governor and viceroy. This person could authorize the founding of the town and the establishment of a parish. The grantors of the power of attorney had to be a majority in the given territory and more than ten in number. Once the case had been made, the governor appointed a capitán poblador or settlement official to represent the vecinos and one or more delegates, who usually lived in nearby cabildos vecinos to receive the necessary documentation. Proof was required that the settlement was so far from a church that it was very difficult for the settlers to partake of sacraments and municipal services. In general, proof was provided of the absence or bad condition of roads and bridges. If the petition was approved, it was required that the vecinos mark off the new municipality and build public works such as a church, a parish house, a government house (Casa del Rey), a slaughterhouse, and a cemetery, and to set aside land for the town square or plaza and the commons (ejidos). The vecinos were expected to cover the cost of building these works by levying special assessments. Usually one of the land owners donated some land for the founding. Once the requirements had been met, the governor authorized the founding of the town and the parish, and he appointed a Lieutenant at War who usually was the same capitán poblador. comes from a Taino name for the river that runs through the northernmost wards of the town. The phrase used to evoke Morovis is "The island except Morovis," which originated in a cholera epidemic that devastated Puerto Rico in 1853. Historical records show that Morovis was the only municipality where no cases were reported, and every time the topic was mentioned people would say "All of the island, except Morovis." According to the 2000 census, there are 29,965 moroveños. The wards are Barahona, Cuchillas, Fránquez, Monte Llano, Morovis Pueblo, Morovis Norte, Morovis Sur, Pasto, Perchas, Río Grande, San Lorenzo, Torrecillas, Unibón, and Vaga. Our Lady of Mount Carmel is the patron saint, and the festival in Her honor is held in July.
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Today, the economy of the town is based on agriculture, cattle, and light manufacturing, including needlework. Crops include coffee, tobacco and fruits and vegetables. Cattle are raised principally for dairy use. According to 2002 statistics, there were 314 farms that grew tobacco with an annual harvest of 8,919 hundredweights, and 24 first class dairies, producing 8,343,864 quarts of milk.
The municipality is located in the humid northern hills, and the northernmost part of the territory is located in the karst area. Morovis is bordered on the north by Vega Alta and Manatí, on the south by Orocovis, on the east by Vega Alta and Corozal, and on the west by Ciales. Since the land is very fertile and well irrigated, there is significant agricultural activity. The highest elevations include mounts Purrón, Malo, and Quirós, located in the southern part of the municipality.
There are several rivers in Morovis, including the Río Grande de Manatí and its tributaries: Bauta River, and Sana Muerto River, as well as Las Animas, La Mina, Perchas, del Muerto, Los Cabros, Minas, Riachuelo, Grande de San Lorenzo, Suro, Riego, Quintero, Pozo de Magala, and del Guano brook. The territory is also irrigated by the water bodies associated with the Cibuco River: Unibón and Morovis rivers (tributaries of the Indio River), the Las Carreras River and the Monte Llano brooks (tributaries of the Unibón River) and Honda, La Casimba, Grande de Morovis, and Fránquez brooks (tributaries of the Morovis River).